BACKSTAGE AT A LIFESTYLE PR AGENCY

Rita Ora: CROWNED!

​​This past Sunday’s MTV Movie Awards brought out all the top celebs, but there was one in particular that caught our eye! We’re not sure if it was the jaw-dropping dress, statement lip, sultry eyes or romantic waves but Rita Ora was sending out all sorts of good vibes. For that, here at ROI, we’ve officially crowned her with Best Overall Look of the night.

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Since we’re all totally enamoured with her here at the office (isn’t she gorgeous!?), we’ve decided to dissect her look so it can be achieved in four simple steps:

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Step 1First swipe The Body Shop Colour Crush EyeShadow in Smokin’ Hot across your lid to create a sultry smoky eye

Step 2Apply The Body Shop Super Volume Mascara to give an instant boost of volume to your lashes 

Step 3: Add a pop of colour to your lips. We love The Body Shop Colour Crush Lipstick in Red Siren (it’s matte just like Rita’s signature red lip!

Step 4: And lastly, use The Body Shop Rainforest Volumising Shampoo to add a little ‘oomph’ to those romantic waves 

Voila! Your look is complete and you’re ready for a night out! 

#ManicureMonday: We’re making a Neutral Statement with @MaybellineCan!

#ManicureMonday: We’re making a Neutral Statement with @MaybellineCan!

From Lupita to Leonardo, the ROI gals predict which Hollywood A-lister will take home everyone’s favourite golden man this Sunday. 

What do you predict?
For the full list of categories and nominees click here. 

From Lupita to Leonardo, the ROI gals predict which Hollywood A-lister will take home everyone’s favourite golden man this Sunday. 

What do you predict?

For the full list of categories and nominees click here

Today we traded our dark circles for dark lips! #roirelations #workuniform

Today we traded our dark circles for dark lips! #roirelations #workuniform

Half the ROI team (coincidentally) wore denim last Friday. You can never have too much denim! #workuniform 

Half the ROI team (coincidentally) wore denim last Friday. You can never have too much denim! #workuniform 

Spinning = #winning cc @cadencecycle1

Spinning = #winning cc @cadencecycle1

WMCFW Diary

World MasterCard Fashion Week is already over, but we are still reminiscing on some of the backstage moments through our photo diary. It feels surreal to have been behind the scenes in the world of makeup artists, hair stylists and manicurists. Watching Grace Lee, Lead Makeup Artist for Maybelline New York Canada, work her magic is always a treat – one that you wouldn’t want to miss. We can’t wait to try these hot looks using a few tips and tricks that we picked up from her makeup demos. 

How about those bronze, sexy smoky eyes from the Target show, inspired by supermodel and Maybelline New York spokesmodel Erin Wasson? It will be a trend to watch for on the streets of Toronto, because the look couldn’t be easier to DIY! Grace simply smudged Maybelline New York EyeStudio Color Tattoo 24HR Cream Gel Shadow in Bad to the Bronze across the entire eyelid and finished the look with a classic, flesh-toned lip colour.

While we anxiously await for the next WMCFW, we’ll continue to daydream about the gorgeous fashion and beauty looks that conquered the catwalks this season. What was your favourite S/S 2014 WMCFW moment?

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We’re having a Chanel moment @morningshowto & @mindham_jewellery this AM

We’re having a Chanel moment @morningshowto & @mindham_jewellery this AM

EMMY BEAUTY AWARDS 2013: The Best of the Best Makeup & Hair Styles

Celebs at the Emmy Awards 2013 rocked the red carpet creating glam looks with their gowns and perfectly coordinated makeup, accessories and hairdos! From smoldering eyes, bold lips and sassy hairdos, celebs brought out their fashion “A” game! Here are the best of the best makeup & hair styles that we spotted on the red carpet:

Best Eye Makeup

Kaley Cuoco - The Big Bang Theory’s Caley Cuoco matched a burgundy smokey eye to her burgundy Vera Wang gown. This perfect pairing of eye makeup and ensemble put her at the top of the Best Eye Makeup list.

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Sofia Vergara - Modern Family’s actress Sofia Vergara paired her vibrant red Vera Wang gown with winged-tip liner - a daring and bold look perfectly matched to this bombshell’s personality.

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Best Lips

Sarah Hyland - Modern Family actress Sarah Hyland sported a dramatic look on the red carpet with a deep maroon lip with her black and green CH by Carolina Herrera gown.

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Emily Deschanel - Bones star Emily Deschanel kept it fresh and elegant look with her vegan Houghton gown and pink lips.

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Best Hair Style

Zooey Deschanel - New Girl star Zooey Deschanel coordinated her icy blue J Mendel ensemble with loose, open curls to frame her beautiful face and stunning blue eyes. A+

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Maria Menounos - TV Host Maria Menounos made a statement with a fishtail braid and statement necklace, perfectly accessorizing a strapless midnight blue gown.

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Best In Show

Julie Bowen - Modern Family actress Julie Bowen complemented her blush pink Zac Posen gown with a soft smokey eye - classic red carpet glam!

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Rose Byrne - Actress Rose Byrne wore a sexy body-hugging pink pastel Calvin Klein. Her dusty rose lips, sultry eyes, and loose face-framing curls completed this beautiful look.

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